The next chapter for Halliday + Baillie<\/strong><\/b><\/p>\n <\/p>\n
A renewed focus on product development means studying the evolution of architectural features, like doors and windows, and making adjustments to their products\u2019 mechanisms to best serve the current and future market.<\/p>\n
\u200b\u201cWe want to be leaders in the hardware industry, and we\u2019re able to support that vision by designing and manufacturing all our products in Auckland,\u201d Cameron explains. \u201cOur hands-on approach to product development starts with Marcus drawing the concept, then it\u2019s taken down the road to our engineering team, who transform the idea into an engineering drawing. After the engineers work on the concept, it gets manufactured, finished, and assembled, ready for the customer.\u201d<\/p>\n
In addition to revised product development, the team is expanding their soft range \u2014 a curved iteration of their beloved square-edged hardware.<\/p>\n
\u200b\u201cA version of the soft range has been available in-market for a while now, but we\u2019ve been working to build it out so customers can have a full house of curved-edge hardware if that\u2019s what they\u2019re looking for.\u201d<\/p>\n
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Designing for timelessness<\/strong><\/b><\/p>\nAt the helm of Halliday + Baillie\u2019s product development, founder Marcus is determined to maintain the business\u2019s reputation for beautiful, innovative hardware.<\/p>\n
“One word I keep coming back to in my design process is \u2018timeless\u2019. As an idea percolates through various stages, timelessness becomes a kind of touchstone. I ask myself: Will I turn around in ten years and still love it? If the answer is yes, then I know I’m heading in the right direction,” Marcus says.<\/p>\n
“We\u2019re driven by innovation and a desire to push boundaries \u2014 but not in pursuit of short-term trends in colour, shape, or style. Instead, our focus is on creating designs that will stand the test of time. Take our stair brackets, for example \u2014 the innovation lies in transforming them from a ubiquitous, off-the-shelf item into a desirable, design-led feature.”<\/p>\n
By renewing their focus on product development, enhancing their range to serve the evolving requirements of the architecture industry, and introducing new additions to their collection, Halliday + Baillie are well placed to collaborate with design professionals on all their hardware needs.<\/p>\n
\u200b\u201cWe\u2019ve recently increased our in-house resources, which allows us more time to meet with clients, understand their projects, and gain valuable feedback from the industry. We\u2019re able to improve our product development because of the feedback and insight we receive from the industry, so those relationships are really important to us.\u201d<\/p>\n
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A renewed focus on product development and timeless design marks the next chapter for Halliday + Baillie - Tasmanian Home of the year 2022<\/title>\n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n